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A survey among its US subscribers asked those aged over 40 how they read the Economist – more than 95% said they read it in print. But when asked how they expect to read it in two years’ time, the number expecting to do so in print fell to 35%. “I’ve never seen a statistic like it,” says Rashbass.Andrew Rashbass: ‘The biggest reason we’re successful is that we are lucky’ | Media | The Guardian
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COULD THIS BE THE BEGINNING OF THE GRADUAL DEATH OF PRINT MEDIA?
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