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I was particularly interested in Rashbass’s thoughts on The Economist’s success as a function of media culture overall. That success, Rashbass suggests, can be attributed to — and is, in its way, proof of — ”the mega-trend of mass intelligence”: an overall “smarting up” rather than “dumbing down” of people’s information consumption habits.The personal(ized) brand: Yet another reason The Economist is trouncing competitors » Nieman Journalism Lab
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